Article by Jeremy Goldman
Source: www.emarketer.com, January 2021
In December, we released our “10 Key Digital Trends for 2021” report, which contained major trends to watch for in the year ahead, from the rise of Disney as a streaming powerhouse, to the enactment of a federal privacy law, to the ascent of first-party data—and, more importantly, what these developments mean for marketers. But what else ought to be on your radar?
This is our second in a series of additional transformative developments that should be on your radar in 2021.