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In this week’s retail news, Foot Locker has strengthened its presence in basketball culture through a partnership with the Chicago Bulls. This collaboration will include community events, in-store activations, and social media tie-ins such as a co-branded “tunnel walk” series, deepening Foot Locker’s influence in the basketball space.
Meanwhile, H&M is launching a two-month pop-up store in New York’s Nolita neighborhood, offering curated selections of womenswear, beauty, and home products. The pop-up aims to provide an immersive shopping experience with unique customization opportunities.
Brooks Running has also signed a multi-year deal with runDisney, becoming the official running shoe brand for its race series, and will release Disney-themed running shoes.
Additionally, Levi Strauss & Co. has reaffirmed its commitment to becoming a net-zero company by 2050 through a focus on sustainability across its operations and supply chain. Other highlights include Beyond Inc.’s $40 million investment in The Container Store and new FTC rules requiring easier cancellation of subscriptions to protect consumers.
